Bachelor’s in Marketing
Develop the skills to effectively promote a business’s goods or services with the online bachelor’s in marketing program from Lindenwood University. Through the comprehensive curriculum of our online marketing bachelor’s program, you will explore key business topics and build a strong foundation in marketing. If you are trying to figure out if an online degree in marketing can provide you with real career opportunities, give us a call. Lindenwood University Online has a rich tradition of helping all types of students pursue careers in marketing.
Our online degree in marketing program provides insight into advertising and promotion, brand management, consumer behavior, and other key topics. Customize your degree to meet your goals and choose elective courses in relevant, modern areas such as social media marketing, sales management, developing an effective marketing campaign, business marketing solutions, identifying a target market, and more. Our program prepares you for a career in the dynamic workplace in the public and private sectors.
Throughout the duration of our online marketing bachelor’s degree program, you will learn from industry professionals who incorporate their real-world knowledge into the online classroom.
Program at a Glance
2-4 years
Duration
120
Credit Hours
$495
Cost per Credit
100%
Online
Course Spotlight
Our online degree in marketing curriculum is designed to provide strong conceptual and strategic skills while fostering your ability to think creatively, understand consumer behavior, and make sound business decisions. Upon completion, students can offer employers a wide variety of professional and interpersonal skills that can lead to high-level leadership roles. Some of these courses include:
- Advertising and Promotional Strategy
- Marketing Information and Research
- Pricing Strategy and Negotiations
- Social Media Marketing
Career Outlook
According to the Bureau of Labor Statistics (BLS), marketing managers can earn an average salary of $133,380 per year. What’s more, careers in this field are anticipated to grow 10 percent between 2021-31. That is twice the average anticipated rate of growth for all other occupations during that same period.
Admissions Requirements
For admission to the online marketing bachelor’s degree program, you will need to complete your online application and submit the following documents:
- Online application
- Official transcripts
- All colleges and universities previously attended. If you have fewer than 24 college credits, you will need to submit your official high school transcript
If cumulative college GPA is below a 2.0, the following will also be required:
- Résumé
- Letter of intent/personal statement
(1–2 page document indicating your interest in the program and Lindenwood)
Tuition Details
The cost per credit hour for this program is $495. Besides affordable tuition, we offer a generous transfer policy of up to 90 credits toward your degree completion to further offset tuition costs—to save you time and money on your education!
Frequently Asked Questions
Undergraduate marketing programs typically offer a well-rounded core curriculum that includes budgeting, communications, consumer behavior, data analysis, digital marketing, public relations, social media, traditional media, and more.
The world of marketing can feel fast-paced and competitive. But there are plenty of educational opportunities for students with an interest in marketing. Simply speak with us about our online degree in marketing to learn more about the qualifications and career potential for graduates.
Marketing does not involve a lot of math the way the field of accounting does. However, data analysis is a part of many discussions and strategy sessions in business marketing meetings. Your education should prepare you to learn how to look at data and make sound financial decisions.
Why Choose Lindenwood University Online?
Since 1832, Lindenwood University has served students worldwide with affordable, high-quality academic programs providing real experience and real success. After nearly 200 years of academic excellence, Lindenwood is committed to a set of core values, including integrity, dedication, excellence, creativity, and community.
Quality
We evolve our online degree programs to reflect the latest in academic research and innovation and to meet the top standards of higher education.
Affordability
We are committed to offering our students studying online low tuition rates on top of multiple ways to save on your education.
Career-Focused
We evolve our online degree programs to reflect the latest in academic research and innovation and to meet the top standards of higher education.
Support
We employ experts who are dedicated to helping our students with financial aid planning, enrollment counseling, tutoring services, and more.
We are committed to helping you succeed.
Throughout each step of your online marketing bachelor’s degree program, you will receive support. From enrollment and tuition planning to staying on the right track, your support team is there to ensure your success.
Simply fill out the form on this page to contact us about this dynamic online marketing bachelor’s degree at Lindenwood University. We are ready to create the most efficient path to the career you want through high-quality, accredited higher education.