Forge your own path forward in fashion through the right expertise in business and the fashion industry when you study business management and fashion at Lindenwood University. Our online fashion degree program will help you develop your approach to the fashion-preneur lifecycle – from start up to sustainable business model through the business and fashion degree program. As a fashion business major, you will explore key areas of business management through the lens of fashion marketing and retailing. Plus, take advantage of a fashion business degree program recognized as a Best Online Bachelor’s in Entrepreneurship Degree Programs, according to Intelligent.com, as well as these additional advantages of your fashion marketing online degree:
100%
Online
3-4 Yrs
Program Length
120
Credit Hours
$525
Cost per Credit
LU Online Advantages
- Small classes taught by faculty with terminal degrees and business ownership experience
- Access to scholarships and professional membership with the STLFF, ITAA, FGI, BDC, and the Fashion Scholarship Fund
- Access to an Advisory Council and alumni with industry leaders, entrepreneurs, and mentors
- Most Affordable Online School for Fashion Degrees in 2023, as ranked by Most Affordable Online Degrees.
What You’ll Learn
Our online fashion degree courses can prepare you to take on the challenges of developing and sustaining new retail fashion ventures. The online fashion degree program offers a foundational exploration of consumer-driven fashion ventures from the perspective of a fashion entrepreneur. This fashion business degree offers the opportunity to build a well-rounded skill set that intersects business and fashion studies through topical focuses in the following areas:
- Introduction to the Fashion Industry
- Principles of Finance
- Business Law
- Digital Apparel Production Management
Essential Skills & Insights
Coursework in this bachelor’s degree in fashion business program covers the following:
- Whole-Cycle Approach – developing and sustaining new retail fashion ventures end-to-end.
- Well-Rounded Skills – intersect business management principles and practices with an understanding of the current fashion industry.
- Cultivate Direct Experience – take advantage of opportunities to travel to iconic fashion destinations around the globe to gain on-the-ground experience and insights.
- Professional Bridge Opportunities – participate in Lindenwood’s Fashion Design and Business Advisory Council, which is an opportunity to do mock interviews, network, and gain industry insight with regional fashion-related businesses and professionals.
Career Outlook
According to the Bureau of Labor Statistics (BLS), fashion designers can earn an average salary of $79,290 per year. A background in fashion and business is valued in a number of other career fields, including fashion illustration, fashion photography, textile design, retail buying, merchandising, and fashion and public relations writing. LU graduates have found roles at top employers such as the following:
- Saks Fifth Avenue
- Soft Surroundings
- Missguided
- Neiman Marcus
- Target
- Missouri History Museum
- Ralph Lauren Polo Factory Store
Internships
While earning a fashion marketing online degree, Lindenwood students are encouraged to participate in internships where they will take advantage of having real-world applications to complement their academic classwork. Fashion Business and Entrepreneurship students have found themselves with internships at world class companies such as:
- Buckle
- Evolution St. Louis
- The St. Louis Fashion Fund
Supporting Fashion Entrepreneurs on Their Journey to the Runway
Lindenwood University supports our fashion entrepreneurs in every way we can. From teaching business essentials to fashion marketing and trend forecasting, our mission is to help your creative visions and fashion ventures come to life.
Take a look at this brochure promoting our Spring Fashion Show and Market that took place in April 2023. This was a collaboration between Lindenwood, our talented students, and community members and organizations who help make our mission possible. You can also read about the annual High School Fashion show we held that year, which features up-and-coming young designers eager to make their mark in this exciting field. These examples offer a small glimpse into the ways we showcase our fashion business degree students and prepare them for successful ventures in fashion.
Tuition Details
The cost per credit hour for this program is $525. Besides being ranked No. 17 on Niche.com’s list of Best Value Colleges in Missouri, we build in unique benefits such as our 20 percent discount per credit hour for returning alumni pursuing their master’s degree.
Admissions Requirements
To study business management and fashion at Lindenwood, you will need to complete your online application and submit the following documents:
- Online application
- Official transcripts
From all colleges and universities previously attended. If you have fewer than 24 college credits, you will need to submit your official high school transcript.
If cumulative college GPA is below a 2.0, the following will also be required:
- Résumé
- Letter of intent/personal statement
(1–2 page document indicating your interest in the program and Lindenwood)
Curriculum Overview
Our online business and fashion degree curriculum is designed to offer a robust foundation across business management and fashion industry essentials. Upon completion of this bachelor degree in fashion business program, students are equipped to pursue their own fashion business ventures, as well as offer employers a wide variety of valuable expertise that can lead to roles within the fashion industry. Some of these courses include:
- Introduction to the Fashion Industry
- Principles of Finance
- Business Law
- Digital Apparel Production Management
Major Coursework – 27 Credit Hours
| Code | Title | Credits |
|---|---|---|
| ACCT 21010 | Principles of Financial Accounting | 3 |
| FBD 22000 | Introduction to the Fashion Industry | 3 |
| FBD 31700 | Digital Apparel Production Management | 3 |
| FBD 37200 | History of Costume to 1900 | 3 |
| FBD 37300 | History of Costume from 1900 | 3 |
| FBD 38500 | Fashion Business and Entrepreneurship | 3 |
| FBD 47000 | Fashion Business Capstone | 3 |
| FIN 32000 | Principles of Finance | 3 |
| MGMT 26061 | Business Law I | 3 |
Elective Coursework – 15 Credit Hours
| Code | Title | Credits |
|---|---|---|
| ENTR 37510 | Small Business and Entrepreneurship | 3 |
| FBD 38530 | Luxury Branding, Merchandising, and Visual Display | 3 |
| FBD 38540 | Apparel Buying and Trend Forecasting in a Global Economy | 3 |
| FBD 38550 | Sustainability in the Global Apparel Industry | 3 |
| FBD 38560 | Fashion Marketing and Global Consumer Behavior | 3 |
| FBD 38570 | Fashion Writing and Global Communication | 3 |
| MRKT 35010 | Principles of Marketing | 3 |
Practical Application Coursework – 3 Credit Hours
| Code | Title | Credits |
|---|---|---|
| CAH 44444 | Internship | 1-6 |
Transfer Credits
Lindenwood offers a generous transfer policy of up to 9 credits toward your fashion entrepreneurship degree completion to further offset tuition costs. This means you can complete your degree in as few as 21 credit hours at Lindenwood—saving you time and money on your education!
Plus, you can personalize your transfer experience through Lindenwood’s Transfer Guides. These guides are part of our articulation partnerships with area community college to help you get the most value from your transfer credit.
Accreditation & Awards
Top Ranked
Best Online Bachelor’s in Entrepreneurship Degree Programs
Career Opportunities
Fashion Brand Manager
Oversee the development and marketing of fashion-based brands to increase consumer awareness and profitability.
Fashion Entrepreneur
Launch your dream fashion-related business, from design to manufacturing apparel for retail or online sales.
Fashion Marketing Specialist
Develop and implement marketing campaigns tailored to the fashion industry using market research to promote brand visibility.
A Fashion Degree with History
Join a school community with longstanding roots in luxury fashion education.
Lindenwood University has been offering fashion-related programs like fashion business and fashion design for almost a century, and our graduates have made significant contributions to the fashion industry over the decades.
Today, our instructors design world-class fashion programs including the online fashion master’s degree and two on-campus Fashion Design degrees: the Bachelor of Fine Arts in Fashion Design and Technology and the Master’s in Fashion Design and Technology.
When you enroll in the online fashion master’s program, you’re joining a community and a history of passion for the fashion industry that solidifies Lindenwood University as an authority in fashion design, fashion marketing and fashion management.
Frequently Asked Questions
Yes, a business degree can be useful in many aspects of the fashion industry. Particularly, if you decide to pursue your own fashion venture or management of an established fashion business, a background in business is highly valued.
A business and fashion degree that blends particular knowledge of fashion and the fashion industry with business management fundamentals would be ideal for a fashion start-up. This background offers the essential tools needed to start a business and keep it going with expertise in accounting, HR, management, sales, as well as top-notch communication and analytical skills.
A fashion degree can be a BA or BS. Depending on what you want from your education, one degree path may be the better choice over the other for your future. That’s why it’s important to understand the differences between these two degree tracks. A Bachelor of Arts will often focus on general studies and the humanities, while a Bachelor of Science may focus on topics such as business and technology.
Fashion entrepreneurs have the opportunity to blend their passion for fashion with the freedom of starting up and running their own business.
Fashion entrepreneurship can be highly rewarding, however, running your own business can come with stressors often inherent in starting up and sustaining a new venture. That’s why the right education such as the Lindenwood’s online business and fashion degree can help you navigate the challenges of operating your venture.
Related Programs
We are committed to helping you succeed.
Throughout each step of your online degree program, you will receive support. From enrollment and tuition planning to staying on the right track, your support team is there to ensure your success.