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Digital Marketing Career Path

Digital Marketing Career Path: Prepare for the Future of the Field

Lindenwood’s online digital marketing degree offers the marketing expertise and technical tools you need to succeed in the future. Through courses taught by industry experts, you’ll become equipped to pursue the digital marketing career path you want.

As social media grows and more businesses adapt to marketing innovation, the need for field professionals is on the rise. The Bureau of Labor Statistics reports a 6% growth rate for the marketing industry, and more than 37,000 new positions will be created for marketing managers and public relations specialists alone by 2029.

Marketing Manager


While working with a team of creative professionals, marketing managers plan and oversee advertising campaigns to produce effective marketing materials. They ensure marketing campaigns are developed on time and that they reflect current market research.

Public Relations Specialist


Public relations specialists are responsible for establishing a positive reputation for their company and maintaining customer loyalty. Their responsibilities may include distributing press releases, planning community outreach programs, and developing a voice for their company.

Career and salary information from the Bureau of Labor Statistics.

Additional digital marketing career path opportunities for graduates of this degree:

  • Content strategist
  • Social media specialist
  • Social media manager

Request Information

As you’re making your decision about pursuing an online degree, you are likely to have questions. From program information to details about the application process, we’re here to help you find the answers you need.

Program Outcomes: Confidence for Your Digital Marketing Career Path

When you complete the online digital marketing degree, you will be able to:

Career Support

Lindenwood University is committed to supporting its students academically and professionally after graduation.

Contact an enrollment counselor at 855-941-0568 to learn more about the career services that are available to you.

Job Fairs

We host four job fairs per year, both on campus and through our partnerships within the Gateway Career Association.

Office of Career Services

We can help you begin your job search, make professional connections, and prepare for the job you want.

Alumni Network

When you graduate with a degree from Lindenwood, you’ll be a part of our extensive network of former students.

Find Your Strengths

Explore your talents with Gallup StrengthsQuest, an assessment tool that sets you up for career success.